Purpose Get marketing traction

Learnings:

• Design
  • have a brilliant cover that people want to pose with and take pictures of
  • Also have swag to sell on the website
    • use the colors as part of the book
    • use the fonts as part of the design

Email to get people to think about:

Current Tactics

Swag Ideas

Fulfilment Vendors

Pricing

Book Collections

Marketing

Launch Webpage

Podcast version

Sources

Podcast link: https://docs.google.com/spreadsheets/d/1WWv09z4v4zttxubtGVJOFmH0boYL9OZPQIqeRrKGPaA/edit#gid=1652752189

Lessons from before

Draft website: https://endive-cone-2636.squarespace.com/config/